BLESSED BY A BROKEN HEART PREMIERE NEW VIDEO FOR 'FOREVER' 18th January 2012
After much anticipation, rowdy shred-Metal connoisseurs Blessed By A Broken Heart are nearly ready to drop 'Feel The Power', a pulse-raising, headbang-inducing, 80s-influenced slab of fun, glam-tastic Metal, that will hit stores January 23rd - from Rude Records/Tooth and Nail Records.
As one last bit of excitement for fans who can't wait to feel 'Feel The Power''s power, the band is pleased to premiere the brand-new video for standout track 'Forever'. You can see the video below.
Article continues below...
"The 'Forever' video was all about locations," explains guitarist Sam Ryder. "Our director, Robbie Starbuck, totally came through on the desert location, such an epic backdrop and so much space. The last scene we shot was at a local dive bar. There was no faking here, we had the time of our freakin' lives!
"Me and Tyler missed a load of our shots because we were singing NWA karaoke, but you know, duty calls. The locals loved it. We had our wrap party right there after the last scene. We left that bar after a few hammered renditions of 'It's America,' but our legacy lives on..."
'Forever' premiered as a single in December via Noisecreep and had fans buzzing across the internet. Now, with 'Feel The Power' only a week away, anticipation of the new album is at a fever pitch. Adding to the excitement are early reviews of the album, praising the band's ability to carve out its own niche while embracing the still-relevant, yet largely MIA, shred metal of the past.
The follow-up to the band's celebrated 2008 album 'Pedal To The Metal' (Century Media), 'Feel The Power' sees the band shrugging off Metalcore trappings in favor of something more heartfelt.
"The whole band is still obsessed with the 80s, and that's bled into our lifestyles. It's not just when we're on tour: We all kind of dress 80s; we still have mullets. It's become part of our lives," explains singer Tony Gambino.
Formed in 2003 in Montreal, Canada, BBABH released its first album - All is Fair in Love And War - a year after its inception. 2008 saw the release of 'Pedal To The Metal' on Century Media Records, which was followed by years of incessant touring throughout the US, UK, Europe, Japan and Australia alongside Judas Priest, A Day To Remember, Bring Me The Horizon, Megadeth, Steel Panther and more.
Like any artist with a notable body of work, Blessed has experienced a near constant evolution over the past eight years, in some part due to lineup changes, but mostly due to a stylistic progression away from pure metalcore in favor of more traditional Metal and hard rock.
One listen to 'Feel The Power' will confirm that not only is this not the same band that recorded 'All Is Fair', but that that very fact is their saving grace. Staying ahead of the curve and distancing themselves from the pack is the key to Blessed BY A Broken Heart's longevity, and the reason the new album will resonate with even the most veteran headbangers.