||EUROPEAN EXCLUSIVE: IT'S THE END OF LOST OR STOLEN FOR MUSICIANS WITH ESSENTIAL NEW TRACKING TECHNOLOGY
13th December 2016
It's a big day in Los Angeles today because GearSecure, a newly launched company, have announced that they will be introducing patented technology designed to be the first embedded anti-theft device for musical instruments and other assorted gear at NAMM 2017.
This is tremendous news for bands and musicians as the GearSecure technology involves a small self-contained unit that provides a twenty year lifespan with GPS utility and RFID accuracy. The unit is designed to be hidden in gear and then synced with mobile devices, tablets, or personal computers.
A pre-determined perimeter can then be set that when breached instantly sends an alert to a selected device. Once alerted, the user can select a 'track' mode which will allow the user to follow the path of the missing gear. If necessary, authorities can be instantly alerted for recovery.
The technology will be offered to consumers at a yearly subscription price of $19.95 retail, which is far below typical yearly insurance and replacement rates and sounds like the bargain of the century to us.
The company's stated goal is "The end of lost or stolen".
Small enough to be hidden anywhere a thief would never look
GearSecure was founded by Adam Mandel, one of the producers of the long-running live music show, Ultimate Jam Night, as regularly featured in our MetalTalk USA: LA section and Adam told us:
"As someone who has been involved in live music for many years, I've seen the devastation of instrument theft or loss first hand. After seeing a continuous stream of social media posts lamenting the daily theft of gear I looked into a bit more. What's shocking is that in the US alone, one million instruments are stolen each year, and only 3% are recovered. I am committed to changing that statistic as quickly as possible."
The technology provides a bridge between RFID and GPS technology, providing help in instant recovery of lost or stolen gear. Demonstrations and inquiries can be made by visiting Hall D, Booth 2382 at NAMM in Los Angeles between 19th and 22nd January.
However, for those not able to attend NAMM, we will be reporting live from the exhibition so stay posted. This product will also be made available to UK and European customers and full details of how to obtain this essential piece of equipment will be made available here on MetalTalk in due course.
For now, if you would like to register your interest, please do so using the form below. There is no obligation whatsoever; by filling in the form, you are merely expressing an interest so we can send you further details when the technology becomes available in the UK and Europe. Stock could possibly be limited initially so by registering your interest, you are ensuring you do not miss out.
Adam Mandel has enlisted the core team of musicians and others that turned Ultimate Jam Night into an internationally-known weekly event. That team includes Quiet Riot bassist Chuck Wright, drummer Matt Starr who has played with Ace Frehley and Mr Big, Walter Ino of Survivor, Ira Black of Attika 7 and Westfield Massacre, Alex Kane of LSD and AntiProduct and many other noteable names.
These musicians will work alongside key manufacturers in the installation of the first industry device designed to be embedded at the point of manufacturing. Additional applications are designed for professional Luthiers and installers, tour management, and backline rental companies.
Management of GearSecure includes a specialist group of seasoned individuals with experience in international business including Robert Rich III, founder of Roar Logistics who is also an active musician.
REGISTER YOUR INTEREST HERE