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  GENE SIMMONS BECOMES CANNABIS EVANGELIST
18th March 2018



gene simmons

Gene Simmons has joined Invictus Md Strategies Corp as Chief Evangelist Officer. Invictus are branded as "Canada's Cannabis Company - Powering the future of legal marijuana".

Gene will provide leadership in a variety of capacities, all focused on the company's public awareness strategy and forthcoming branding strategy for the recreational cannabis market. It is anticipated to be legal in Canada later this year.

His responsibilities will include providing marketing counsel, serving as a spokesperson in the media, public appearances and participation in the company's annual general meeting and investor meetings, among others.

Dan Kriznic, chairman and CEO of Invictus said:

"Gene Simmons is a branding and merchandising genius, who not only created one of the most iconic bands of all time, but has spent decades building successful brands internationally in various industries. Gene will lead marketing initiatives that will help spread the positive messages that dwell at the heart of Invictus in accordance with the strict regulations of Health Canada's Access to Cannabis for Medical Purposes Regulations (ACMPR), the Food and Drugs Act (FDA) and the Narcotic Control Regulations (NCR)."

Gene himself said:

"Values and family are very important to me, and when I first connected with Dan at Invictus, I understood immediately that we enjoyed a shared passion for these key life foundations. Instead of launching straight into business, we talked about the things that matter the most."

Invictus MD Strategies Corp are focussed on two main areas within the Canadian cannabis sector, namely the Licensed Producers under the ACMPR, being its 100% investment in Acreage Pharms Ltd, located in West-Central Alberta and 50% investment in AB Laboratories Inc, located near Hamilton, Ontario, that has its cultivation and sales license under ACMPR.

In addition to ACMPR licenses, the company has an 82.5% investment in Future Harvest Development Ltd a fertilizer and nutrients manufacturer based in Kelowna, British Columbia.







 


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